American rapper and artist Snoop Dog has become co-owner of Wrexham’s rivals Swansea City in the English Championship.

Snoop Dogg's business moves continue, now becoming co-owner of a Welsh soccer team. According to AllHipHop, Snoop, along with Croatia World Cup finalist Luka Modric, has signed a minority stake deal with the Welsh soccer club Swansea City AFC.

Swansea City got some help from rap icon Snoop Dogg to troll Ryan Reynold's Wrexham as they promote their new jersey.

In response, Swansea somehow got the Snoop Dogg involved in their new home kit release. Their X post, which includes a picture of the 53-year-old in Swansea’s slick white attire, starts with: "Dogg included."

Snoop Dogg has been one of the top entertainers in the world over the last few decades, but his newest endeavor will see him make his way to uncharted territory: sports ownership. The rapper has become a "co-owner and investor" of Swansea City,

Iwan Roberts believes Snoop Dogg's investment into Swansea City "can only be a good thing" for the Championship side. Days after the rapper helped to unveil the club's 2025-26 home shirt, the Swans announced the 53-year-old had become a co-owner and investor.