BARC India, the television rating company formed by broadcasters, advertising agencies and advertisers and TAM India, the television audience measurement joint venture between Nielsen and Kantar, ...
Rating agencies BARC India and TAM India have formed a joint venture to set up a meter management company. The new entity will be called Meterology Data Pvt Ltd (MDL) and will commence its operations ...
The new company will run meter operations and supply raw data to BARC India. BARC India, the television rating company formed by broadcasters, advertising agencies and advertisers, and TAM India, the ...
BARC India, the television rating company formed by broadcasters, advertising agencies and advertisers and TAM India, the television audience measurement joint venture between Nielsen and Kantar, ...
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