CRM users in 2025 could easily describe their experiences as a struggle to extract real, tangible value from sophisticated systems, often hampered by fundamental human and operational issues. Whether ...

Nutshell reports effective CRM and email marketing alignment enhances customer relationships through strategic planning in people, processes, and data governance.

Insightly’s 2025 report showed a gap between the potential of customer relationship management in the AI era and how teams use the systems. Customer relationship management systems are a core ...

Bitrix24 Growth Hub article presents a practical six-step framework to help businesses simplify CRM implementation, drive consistent adoption, and remove the everyday obstacles that slow sales ...

Columbia Threadneedle Investments, an investment management company released its “Columbia Threadneedle Global Technology Growth Strategy” second quarter 2024 investor letter. A copy of the letter can ...

Artificial Intelligence (AI) seems to have weaved itself into almost every aspect of business software in recent years and CRM is far from the exception. From business behemoths Salesforce to small, ...

Abstract: Customer Relationship Management (CRM) systems have come a long way in their evolutionary life cycle. From being used as a mere Rolodex of customer information, they have transformed into ...

Despite predictions that AI would be standard in CRM by 2025, new research from Workbooks suggests AI adoption is still lagging inside many CRM systems — especially in the mid-market. The company ...

Dozens of new tech providers have entered the wealth management space in the past few years largely thanks to rapid developments in artificial intelligence that promise advisors greater workflow ...