Believe it or not, cold calling can be an exciting part of your job. Throughout my career, on my way to the C-Suite, I was asked more than once to turn around sales teams I might lovingly call the Bad ...

Cold calling isn’t dead, it’s just evolved. While digital channels dominate modern sales conversations, picking up the phone to start a relationship with a prospect who’s never heard of you remains ...

While B2B sales organizations excitedly adopt shiny generative AI (GenAI) tools to turbocharge sales automation and personalization at scale, they should also recognize the enduring significance of ...

Cold calling is a sales strategy that involves phoning a potential customer unsolicited in the hopes of getting them to buy your goods or services. Granted, cold calling isn’t always the most popular ...

Sales techniques are vital in boosting your revenue, supporting customers, and raising your business profile. Because 71% of buyers want to hear from sellers early in the buying process, cold-calling ...