When Samuel Weinmann ’24 was spending a semester at the University’s campus in Prato, Italy, he developed meaningful connections with his classmates and the University’s faculty and staff abroad. He ...
Traditional display ads have been the whipping boy of the digital advertising industry for some time now, given their low engagement rates and proclivity for accidental clicks. These days more than ...
In the seventh article in ExchangeWire's 2022 Predictions Series, we hear from industry experts in the media, marketing, and commerce ecosystems on how audio and conversational advertising is set to ...
A study highlights the potential of virtual conversation exchanges for improving language skills and bridging cultural divides The study, a qualitative analysis of real conversations between learners ...
We have been arguing that conversational norms protect mutual trust, and that joint attention is essential to maintaining both. Gricean conversational maxims are linguistic norms that facilitate easy ...
Silverback AI Chatbot today announced the introduction of a new capability termed AI Agents, which expands its AI chatbot platform to support more autonomous and context-aware conversational workflows ...
Changing pace from our first two instalments of our 2021 Predictions series, our next article homes in on what the new year could hold for Audio and Conversational advertising. With consumers and ...