Email marketing is one of the most effective ways to reach new and existing customers. However, it’s slightly more complicated than writing a quick social media post while multitasking on other ...

Email marketing service provider Delivra has launched the Drip Campaign Builder toll for its email marketing platform. The feature is designed to provide users with the tools to schedule lead ...

Chatbots are growing in popularity in B2B. But email remains the most leveraged channel to support demand generation and the two work best together, according to The State of Chatbots in B2B Demand ...

Drip email campaigns have a lot of potential. In case you aren’t familiar, drip email campaigns are designed to automate the process of sending multiple successive emails to members of your target ...

Mailchimp is one of the OGs of email marketing automation. Its user-friendly interface, free-forever plan, and full range of features have made it a must-have in every marketer's toolkit. The company ...

You can automate more of your email marketing than you think. Here’s how to get it right the first time. Email marketing is a beast of a topic that can require a lot of maintenance work without the ...

Imagine a time before email-sequencing software. Imagine spying on customer accounts and looking for behavioral triggers to send that perfect email. Imagine typing the whole thing out again and again, ...