OK, I get the idea. As it shifts its focus to electric vehicles, the German carmaker Opel realised it had a happy coincidence on its hands. Its logo happens to be a lightning bolt, and lightning is ...

Opel, the German carmaker – and one of the oldest brands in the automotive universe – is changing its logo once again, just 31 months after it adopted the current corporate identity symbol. There’s no ...

I can't help it — I get excited about new logos. Yes, I know they're ultimately disguises that corporations use to instill the warm glow of familiarity and comfort within us, so they can later exploit ...