With Montessori learning toys flooding the market, Mattel is going back to basics with a new Fisher-Price collection of ...

This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated. Iconic American toy brand, Fisher-Price has ...

Born and bred in East Aurora, the Fisher-Price toy is one of the holiday season’s fastest and best sellers. It has been named to every hot holiday toy list that matters, outsold all other toys during ...

First-of-its-kind digital experience to offer curated exhibition of classic Fisher-Price toys from the past nine decades Museum guests can visit a virtual gift shop that offers apparel, accessories ...

They are the touchstones of our youth: The Rock-a-Stack, the Xylophone, and those Little People. No matter how old we are, everyone remembers their favorite childhood toys – like a toy that everybody ...