AdMob’s new app-level setting offers more control over ad experience and performance, though the default opt-in signals. AdMob is rolling out a new app-level setting that controls high-engagement ads ...

Google’s recently purchased mobile ad network AdMob is announcing today that it is bringing interactive video ads to Android phones. AdMob already offers the video ad format for iPhones. Similar to ...

Google is offering mobile marketers new interstitial ad designs after adding full screen app install and text ads. Marketers can purchase the ads on AdMob via AdWords and through the DoubleClick Ad ...

These days, more and more app developers are eschewing the pay-to-download business model in favor of making money from their creations in other ways. This is particularly true on Android, where users ...

Mobile ad network AdMob, which was recently acquired by Google Inc., has launched an interactive video ad unit for Apple's iPhone. The new video ad units bring interactivity to mobile video ...

Tablet use has skyrocketed over the past year, so it makes sense that advertisers are flocking to these devices and platforms to reach consumers. Google tells us that in November 2011, AdMob saw 8 ...

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Google AdMob's app publishers can now access Pangle's exclusive TikTok for Business ad demand. Pangle, the ad network of TikTok for Business, has joined Google AdMob as a bidding partner, which means ...

The most dominant online advertising company has long had its sights set on the mobile market, and its $750 million purchase of AdMob would give it a strong position. Tom Krazit writes about the ...