Chrysler Group LLC has decided to use Internet marketing for Chrysler, Dodge, Jeep and Ram brands’ clothing and accessories lines, offering clients dedicated websites for this purpose. Each of the ...

Editor's note: This story is part of the WardsAuto digital archive, which may include content that was first published in print, or in different web layouts. If your Jeep customers aren't shopping for ...

With a detailed and storied history that spans more than 70 years, it's no wonder that there are thousands of people out there with an affinity for the Jeep brand. From veterans who celebrate its ...

Two iconic brands are partnering for a joint merchandising project. Igloo and the Jeep brand recently released the first Jeep Playmate coolers, featuring original artwork geared toward Jeep brand ...

Jeep owners have their own wave, and as for the melanated drivers, now they have their own apparel. Mariama Davis, a Black woman from Chicago, recently scored big with her dedication to her Wrangler ...

When Bronco Bricc soap went on sale in mid-May for $8 apiece, all 40,000 bars sold in three days. The partnership between Ford Motor Co. and the Dr. Squatch brand, which "provides organic and natural ...