The new sensor-packed Smart Play Brick will land this spring as part of a special Star Wars collection. The update adds ...
The LEGO Group says it will introduce a new “SMART Play" system in 2026 designed to make brick-built creations respond to how ...
Debuting at CES, LEGO’s Smart Brick blends physical toys with subtle tech to create a more responsive play world.
During its demonstration, Lego showed a custom Smart Tag that could read basic colors using the sensor, illuminating the ...
LEGO has announced a huge update to its bricks, which the company is calling "one of the most significant evolutions" in 50 ...