Harnessing first-party data remains a priority for marketers despite Google pulling back on its plans to deprecate third-party cookies, and Zeta Global’s acquisition of LiveIntent marks the latest ...

LiveIntent has laid off 35 people, according to a warn notice filed this week with the New York State Department of Labor. The data and identity company was acquired by Zeta Global for $250 million in ...

Programmatic email platform LiveIntent has acquired Mojn, a Copenhagen-based data onboarding company, following LiveIntent’s recent acquisition of the European recommendation engine AVARI. Terms were ...

Content discovery platform Taboola on Thursday announced an alliance with LiveIntent that will bring tailored content recommendations to email newsletters. LiveIntent and Taboola will share their ...

Marketing platform LiveIntent has integrated its email-based Authenticated Bridge framework and nonID addressable media solution into the OpenX bidstream. An expansion of the firms’ existing ...

In an age of Snapchat and 140-character tweets, Matt Keiser, the CEO of LiveIntent, is bringing email back. “We’re making email sexy again,” Mr. Keiser told Commercial Observer. “Email in my opinion ...

Email marketing hybrid LiveIntent is out with news of an integration with salesforce.com and its Marketing Cloud Active Audiences Platform. LiveIntent, for those unfamiliar, is a private company that ...

LiveIntent and Xandr’s relationship is expanding from an SSP partner to collaboration across data and identity have today announced that the companies are extending their relationship by bringing new ...

Email advertising and marketing platform LiveIntent unveiled a $32.5 million growth equity investment on Wednesday, led by FTV Capital. Other investors include Battery Ventures, First Round Capital ...

NEW YORK, Nov. 29, 2022 (GLOBE NEWSWIRE) -- LiveIntent today announced it has launched Identity Enrichment on Salesforce AppExchange, enabling brands to efficiently bridge their customer data ...