Accor's ALL loyalty program has achieved a notable milestone, but faces challenges in competing with industry giants due to its smaller hotel footprint and a differing focus on experiences. Launched ...

DUBLIN--(BUSINESS WIRE)--The "Brazil Loyalty Programs Market Intelligence and Future Growth Dynamics - 50+ KPIs on Loyalty Programs Trends by End-Use Sectors, Operational KPIs, Retail Product Dynamics ...

This guide reveals the best casino loyalty programs tailored for low-stakes players, explaining how to earn rewards, climb tiers, and make the most of every wager without overspending. 21+ and present ...

Nearly two years after announcing its acquisition of Hawaiian Airlines, Alaska Airlines has released its much-anticipated plan for incorporating HawaiianMiles into its rewards program. But beyond ...

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Let's start with a universal truth: Getting customers to choose you once is not that hard, but getting them to keep choosing you time after time? Now, that’s what separates thriving brands from the ...

Loyalty programs are growth engines for brands, and co-branded credit cards drive up the rewards and benefits available to loyalty program members — making them powerful revenue drivers. Most ...

Forbes contributors publish independent expert analyses and insights. Gary Drenik is a writer covering AI, analytics and innovation. According to performance marketing agency Media Culture’s “Holiday ...

Photo Credit: IPhone apps for OYO, Airbnb Trivago, Booking.com, Expedia, Agoda, Hotels.com and Hostelworld. Adobe Stock / Koshiro K On the competitive disadvantage front, Dan Wasiolek, senior equity ...

Heightened expectations backfire. Loyalty members expect better service and react more strongly when brands fall short. Unmet expectations can harm brand equity. Perks can backfire. Loyalty rewards ...

Loyalty programs are a great way to grow revenue for your business. Get an understanding of the types of loyalty programs, their strengths and more. Loyalty programs significantly enhance your company ...