As CTO of Engage People Inc. Len Covello helps companies differentiate loyalty programs to deliver a better experience for their customers. If you are a retailer, you probably already have a loyalty ...

Loyalty programs have long been a cornerstone of retail. They help brands retain customers, encourage repeat purchases, and build differentiation in crowded markets. Loyalty programs are also about ...

Convenience retailers can drive margins and long-term value through personalization, artificial intelligence and gamification. In this way, personalization is becoming a loyalty differentiator in the ...

Loyalty programs are no longer punch cards and stamps and have become an integral part of everyday life on customers’ ...

When gamified loyalty programs are combined with a phygital approach, customer engagement reaches a new level — the brand gains a form of physical presence while simultaneously enhancing the digital ...

As CTO of Engage People Inc. Len Covello helps companies differentiate loyalty programs to deliver a better experience for their customers. It’s becoming increasingly clear that members of different ...

As retail faces unprecedented challenges, from rising acquisition costs to ever-changing consumer expectations, the old ways of building customer loyalty are falling short. Generic discounts, blanket ...

New omnichannel loyalty program from Simon® meets the needs of today's modern shopper while unlocking powerful engagement opportunities for retailers INDIANAPOLIS, Nov. 12, 2025 /PRNewswire/ -- Simon® ...

US retail sales cooled in October 2024 after a strong uptick in September, according to government data - Copyright AFP Richard A. Brooks US retail sales cooled in ...

The opacity of major loyalty, rewards, and points schemes has been on the regulatory radar for more than 20 years, not least ...

Retailers incur significant opportunity costs when the analysis focuses only on known customers. This isn’t a critique of ...

Simon Property Group SPG recently launched a new loyalty program called Simon+. This program is designed to reward omnichannel shoppers when they make purchases at Simon Malls and Premium Outlets and ...