Designed as a high-tech marketing resource, QR (quick response) codes have many useful applications. These (usually) black-and-white algorithmic codes are gateways to a potential multimedia nirvana.

Instagram, like all social media platforms, is investing heavily in its e-commerce capabilities. But while its ambitions are forward-facing, it is also looking backward at an underappreciated ...

Summertime in Maine means outdoor marketing opportunities for your business and brand. One marketing tactic that is commonly used at events or to share information with a target audience is a Quick ...

QR (quick response) codes have been around for nearly 30 years. Developed in 1994 by a Japanese engineer for the purpose of tracking components in car factories, they have evolved into a highly ...

Uniqode reports QR Codes are key for collecting first-party data, offering consent, context, and engagement insights over ...

Pepsi, Jeep, Snapchat, Pinterest, Facebook Messenger, Spotify. The list of brands and platforms recently making a commitment to QR codes is impressive, especially considering that not too long ago ...

QR codes are becoming an increasingly popular way to market your business. They are a great way to connect with customers who may not have the time or inclination to visit your website. Small business ...

QR codes are a current buzzword and increasingly being leveraged by B2B brands. Rik Barwick, director at Creativitea, provides top tips on integrating them into your campaigns QR codes (short for ...

You may have noticed the proliferation of QR codes in your mailbox in the last few years. We certainly are moving toward a digital world, and QR codes are part of that evolution. A QR code is a ...

Are QR codes all hype, or are they a valuable mobile marketing tool? I recently read the contributed post by Joe Gillespie about why quick response (QR) codes are a waste of time. In some instances he ...