BMW has announced that Alpina, its longtime collaborator, will become a standalone brand. The rights to the Alpina trademark ...

The all-new BMW X5 is expected to go on sale later this year, probably as a 2027 model, and it will be a radical departure ...

BMW will showcase the new iX3 electric SUV at CES 2026 in Las Vegas. Built on the Neue Klasse platform, it introduces advanced digital systems like Panoramic iDrive and Alexa+ voice integration, ...

The AutoGuide Creators Series tells stories and amplifies creators from the car world, including family life, car buying ...

Three years on from buying Alpina, BMW has finally detailed some of its plans for the storied performance marque.

A new era begins for Alpina under BMW, featuring a fresh identity, high-end personalization, and powerful models based on the ...

The BMW iX3 isn’t just another EV carrying the iconic roundel. It’s the first model on BMW’s brand-spanking-new Neue Klasse platform, and it has been proven to be a hit in Europe. After its debut at ...

BMW M has introduced a suite of sporty new in-car apps aimed at expanding the digital experience for M customers. The apps are available globally as part of the BMW Digital Premium Package on the new ...

The arrival of the new BMW iX3 signals more than just another SUV launch. It marks the beginning of BMW’s Neue Klasse era, which will roll out no fewer than 40 fresh or facelifted models by 2027. Yet ...