That’s layout confusion in action: when a store’s physical design disrupts, rather than supports, a shopper’s path to ...

While the digital revolution continues, a surprising trend is emerging in the beauty, health and wellness industries: the resurgence of brick-and-mortar retail. Consumers, tired of screen fatigue and ...

Retail is a huge global industry, yet much of its decision-making still happens in the dark. Product assortments, merchandising strategies, and store designs are often locked in months before they are ...