Mattel wields the power with a tribute to the 1980s with their new Barbie Masters of the Universe Princess of Power She-Ra doll! Blending the glam of Barbie with the might of Eternia's iconic heroine, ...

She-Ra, Princess of Power, was first introduced to Masters of the Universe fans in 1985 To celebrate 40 years of fighting evil and saving the day, Mattel has announced the first-ever She-Ra Barbie The ...

ALBUQUERQUE, N.M. (WHAT THE TECH?) — Little girls may have dreamed of playing with a princess Barbie doll, but many parents dreamed of making money off of the collectible toys. If you have some old ...

At the toy manufacturer Mattel Inc.,MAT1.34%increase; green up pointing triangle Disney DIS-1.64%decrease; red down pointing triangle ‘s princesses aren’t damsels in distress. They are saving the day.

The cardboard box that enclosed the Princess of the Portuguese Empire Barbie doll was torn into small pieces that fell beneath the wooden park table where 3-year-old Mariah struggled to set her free. ...

The dreams of little girls may have been about playing with a princess Barbie doll, but for some moms and dads, their dream was making money off of the collectible toys. If you have some old Barbie ...

The first Barbie doll hit shelves in 1959, making the iconic toy 65 years old in 2024. Barbies have offered broader representations of race, body type, and careers over the years. The "Barbie" movie, ...

Mattel Creations has launched three new Disney Princess dolls in a collection called “Once Upon a Whimsy.” The collection includes a Tiana doll (The Princess and the Frog), an Ariel doll (The Little ...

Nearly a decade after losing the Walt Disney Co.’s princess doll license to rival Hasbro Inc., Mattel is back to making and selling the doll versions of some of Disney’s iconic characters. “This is ...

Barbie mania is sweeping across social media platforms. Have you noticed an explosion of pink? I'm not a fashion doll fan, but I hopped in the Barbie Corvette and went along for the ride. Wearing a ...