LONDON, Feb. 21, 2024 (GLOBE NEWSWIRE) -- PubMatic (Nasdaq: PUBM), an independent technology company delivering digital advertising’s supply chain of the future, has today announced its partnership ...
NEW YORK—Magnite, the largest independent sell-side advertising company, today launched the next generation of its SpringServe video platform, a CTV/OTT solution combining its SpringServe ad server ...
On Thursday, May 2, Vevo, the world's leading music video network, presented “Watch More Music” at the 2024 IAB NewFronts, at New York City's Webster Hall. Topics covered included the challenges of ...
Roku remained the top connected TV (CTV) platform on devices -- smart TV sets, set-top box devices/sticks -- in the fourth quarter of 2025 for open programmatic CTV ads with a 32% share, according to ...
Imagine capturing a shopper’s attention not only during the action, but also during the intermission. That’s the quiet power of pause ads, an emerging frontier in Connected TV (CTV) advertising that ...
LONDON, June 17, 2026 (GLOBE NEWSWIRE) -- Pixalate, a global ad fraud and privacy compliance platform, today announced the launch of Pixalate OpenEPG™ 1.0 Analytics. OpenEPG™ brings linear TV-style ...
Premion, a CTV/OTT advertising solution for regional and local advertisers, today announced the launch of its scaled live programmatic advertising solution delivering live, in-game professional and ...
Investments in programmatic advertising keep growing, which means that the industry’s evolution is not going to stop in the foreseeable future. Continuously offering new opportunities to both ...
This article is sponsored by Xandr. In about a year, more than 56 million US households will be cord cutters or cord nevers, making CTV and OTT a must-have medium for advertisers to tell their stories ...
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