Roku Inc. says it is now the first major streaming publisher to use iSpot’s Outcomes at Scale product for the explicit intention of optimizing off outcomes. This expansion of Roku … The post Roku & ...

SAN JOSE, Calif.—At its first in-person IAB NewFront, Roku, Inc. unveiled a number of new advertising solutions that the company said will create a better TV advertising experience for marketers. The ...

Roku will be the first major streamer to use measurement firm iSpot's Outcomes at Scale metric in a bid to improve targeting ...

SAN JOSE, Calif.—At its IAB NewFront in New York City, Roku revealed a suite of new advertising solutions and content offerings that the streaming platform said will help make brands unmissable on TV.

Roku is no longer the primary destination for some major content providers, such as PlayStation Vue and Twitter, and when those providers do get around to supporting Roku, the quality of their apps ...

Yahoo (which is back, in case you haven’t heard) launched an ID-free targeting solution on Thursday. The company has a proprietary ID, which it calls the Yahoo ConnectID. But even today, 30% of ad ...

NEW YORK--(BUSINESS WIRE)--(NewFronts) – Roku, Inc. today announced ‘Roku Audience Solutions,’ a new suite of capabilities designed to help Roku channel publishers sell their video advertising more ...

MINNEAPOLIS, Jan. 13, 2021 (GLOBE NEWSWIRE) -- iMedia Brands, Inc. (the “Company”) (NASDAQ: IMBI) announces its subsidiary, Float Left Interactive (Float Left) and streaming video experience ...

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MINNEAPOLIS, Jan. 13, 2021 (GLOBE NEWSWIRE) -- iMedia Brands, Inc. (the “Company”) (NASDAQ: IMBI) announces its subsidiary, Float Left Interactive (Float Left) and streaming video experience ...