Facial color affects early stage of subliminal processing of facial expression, say researchers, providing the first neurophysiological evidence showing the effects of facial color on emotional ...

It is not uncommon in science for 'unconscious processing' to be equated with the kinds of brain processes that occur in response to stimuli that are presented below the threshold of awareness, that ...

The popular notion of subliminal information is that it streams into an unguarded mind, unchecked and unprocessed. However, neurobiologists' experiments are now revealing that the brain does ...

We are constantly learning new things as we go about our lives and refining our sensory abilities. How and when these sensory modifications take place is the focus of intense study and debate. In new ...

Facial color is suggestive of emotional states, as in the phrases: "flushed with anger" and "pale with fear." Although some behavioral studies have investigated the effects of facial color on ...

Over the past 25 years, I have tried to keep an eye on the strategies of marketers in a changing world. One trend that stands out is the growing fascination with high-tech devices to identify or ...

Facial color is suggestive of emotional states, as in the phrases: "flushed with anger" and "pale with fear." Although some behavioral studies have investigated the effects of facial color on ...