The healthcare ecosystem is changing rapidly, and many suppliers in the Life Sciences industry are struggling to keep up. But keep up you must − and that’s not going to happen by relying on methods of ...
Dynamic capabilities play a key role in successful key account management, according to a new study by researchers from the University of Eastern Finland, Cranfield University and the University of ...
The group dynamics of key account teams in law firms have much in common with stranded survivors of a traumatic event. Devious and competitive, they share information only to the extent that doing so ...
Milind Katti is the Co-Founder and COO of DemandFarm. A company that build digital tools for strategic account management. As organizations try to stay ahead of the market and build future revenue ...
Pharma and life sciences brands are operating in an evolving business landscape that increasingly prioritizes unique consumer expectations about treatment. Unlike other industries, however, the stakes ...
Digital transformation is a necessity for many businesses. But so many of these efforts fail due to a lack of change management. Companies of all types and sizes are investing heavily in the ...
Only 8% of sales leaders believe their account management programs are extremely successful, according to Gartner. About 53% say their plans are "moderately effective," while for another 8%, their ...
Whether you’re rolling out a new strategy, implementing AI-driven processes, or restructuring your organization, success hinges on how well you identify, engage, and manage stakeholders. These are the ...