The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Marie Hattar Your website ...

A brand rolls out a freshly redesigned website. The new layout feels crisp, the visuals are on trend, and the launch gets applause from the team. For a week or two, it’s all positive energy. Then ...

In this digital age, a website is the online outlook of your business, often making the first impression on future customers. But what if your site isn’t keeping up with your company’s growth, or ...

If you’ve been investing in SEO for some time and are considering a web redesign or re-platform project, consult with an SEO familiar with site migrations early on in your project. Just last year my ...

A six-year project to redesign most of Boston College’s websites has drawn to a close, as University Communications, in partnership with Information Technology Services, launched the 205th and final ...

The winning argument doesn’t just … happen. It takes education, and then a commitment to continuous learning, research, preparation, talent, timing, and a host of other factors. While you were busy ...

A new website is a complete rebuild from the ground up. This approach is best when: A full rebuild allows a web design company in New Zealand to design the site strategically for SEO, AI search, and ...