Verizon launched its latest campaign promoting its World Cup partnership, releasing a compilation video in which soccer ...

Axe, the Unilever-owned men’s grooming range, is tapping into football fever with an ad that shows a Mexico fan getting ready ...

EXCLUSIVE: ‘Small Shifts, Big Lifts’ offers advertisers recommendations on improving pre-roll ads to benefit both themselves and consumers.

We. Communications’ tech-forward comms agency, Codeword, announced ex-Salesforce and BBDO creative director Kim Baffi as its ...

A conversation with Spark honorees: McKinney’s Davonte Anthony, BarkleyOKRP’s Lauren Dismond and Ally Financial’s Amanda ...

McDonald’s can embrace the roast by renaming the burger or even take suggestions from consumers on what to change the menu item’s name to. McDonald’s can run an ad campaign showing other menu items ...

Ahead of both National Oreo Day (March 6) and National Cereal Day (March 7), Oreo Puffs Cereal debuted its own mini-fridge that only dispenses milk. Until March 7, fans can enter for a chance to win ...

WPP’s reorganisation began with designing the business around the way customers interact with brands. That’s according to Jon Cook, the new chief executive of WPP Creative, who was talking to Campaign ...

Love Island and Traitors fan favorite Rob Rausch partnered with the snack brand to create a Rise and Kind Kit — a breakfast ...

Campaign met with global CEO Tyler Turnbull, global CCO Andrés Ordóñez and global CSO Harjot Singh for the leadership team’s ...

CINCINNATI: Just like Duolingo’s mascot, Duo the Owl, came “back from the dead,” Mr. Clean is coming out of retirement. “I’m ...

WPP Media has appointed Tamina Plum, chief growth and operating officer at Starcom Worldwide, as its global client president, a new role for the network.