From campaigns to continuous systems, marketing’s future runs on modular design, agile thinking, and AI orchestration.

When it comes to complex techniques like media mix modeling, the field is awash with false promises about the benefits that ...

Much of the conversation around AI in marketing has centered on creativity and media buying. Yet these are only the most ...

Microsoft’s new Copilot-powered Image Animation feature lets advertisers instantly turn static images into video assets.

Agentic AI marketing can independently orchestrate journeys, allocate budgets, analyze data and deploy campaigns based on a ...

Adobe will acquire software platform Semrush for $1.9 billion, the companies said on Wednesday, as the Photoshop maker looks ...

Google will confront the U.S. government’s latest attempt to topple its internet empire in federal court on Friday as a judge ...

With a marketing budget of exactly zero, Tanya Van Gastel helped grow sales from her AI-generated headshot business, The ...

Classic comedy 'Baby Boom' perfectly demonstrates the principles of perceived value, customer engagement, and the importance ...

For technology adopters looking for the next big thing, “agentic AI” is the future. At least, that's what the marketing pitches and tech industry T-shirts ...

Showcase your company news with guaranteed exposure both in print and online Most Admired CEOs were built for times like these. Their leadership & actions are guiding the… Discover how AI and emerging ...

Una serie de productos prometen una piel más tersa, músculos más grandes y una vida más larga. Pero, ¿qué son los péptidos? ¿En verdad funcionan? By David Dodge A judge queried lawyers about whether a ...