More than half of advertisers are using generative AI to create spots, the IAB concludes in its latest report.

KPIX became the first station to develop and deploy a new AR/VR studio for its news broadcasts, creating a new form of local storytelling and influencing other CBS stations to do the same.

Marketers who use generative AI tools to plan their budgets are being pushed away from broadcast TV and radio at an alarming ...

Americans continued to tune out of traditional forms of television in favor of streaming apps and services in June ...

Inventory from more than 45 million LG smart TVs and smart screens used in the United States is now available through Viant's demand-side platform.

Launched in tandem with the 2020 presidential election, Ruthless has become a well-known political podcast, offering ...

SiriusXM has lifted the curtain on the company’s plan to introduce ad-supported channels on its satellite and streaming radio ...

Charter says sabotage to its network in Missouri proves the need for stronger laws that impart tougher criminal penalties on ...

The Suzanne Grethen Creative Services Associate Producer Fellowship will help develop and nurture emerging television ...

Disney and ITV have struck a content-sharing partnership that will see the two companies promote their film and TV show library on each other's streaming services.

The new shoppable streaming channel is rolling out on FreeCast and Roku, with support for other connected TV platforms coming ...

Netflix attracted 32 million new global subscribers during the second quarter (Q2) of the year, according to a new analysis ...