Pursuing an international level of business can be intimidating. How do you get started with taking your business global? What does international marketing entail, and are you ready for it? Why is ...

Australian fashion retailer, Above The Clouds, has selected Digital Spotlight to manage its comprehensive search marketing ...

A unique collaboration between a Kennesaw State University education abroad program and the Civic Museum of Montepulciano in ...

Digging deep into global marketing strategies and the strategic, operational, and leadership aspects of managing global marketing organizations in South Korea and Japan.

How do today’s major global brands develop a digital presence and compete organically in local markets throughout the world? It’s called glocal. No, that’s not a typo – glocal is a sophisticated ...

The National Football League has added seven international games this season. Its global strategy focuses on fandom growth beyond short-term revenue.

Sheryl Grey is a freelance writer who specializes in creating content related to education, aging and senior living, and real estate. She is also a copywriter who helps businesses grow through expert ...

Pret A Manger has appointed Matthew Bresnahan as chief marketing officer to help drive forward its growth plans. In his new ...

Diana Pessin (left) and 'The Inheritance' (right) BritBox International; Eccho Rights/Channel 5 EXCLUSIVE: BritBox International has named Diana Pessin as its Chief Marketing Officer, while striking U ...